Via Verona 2020 Certification Course | Vinitaly International

8 - 12 June 2020

Vinitaly International Academy

Wine2digital | Viale del Lavoro, 8, Verona

The 16th Vinitaly International Academy (VIA) Italian Wine Ambassador Certification Course Agile Edition will be held in two modules: from 8 to 12 June 2020 (online theoretical lectures); from 19 to 24 Nov (the on-site practical session, including the participating in the Operawine Grande Tasting and Wine2wine Business Forum) in Verona, with support from the Italian Trade Agency.

The VIA Certification Course is exceptionally well thought out; the instructors have designed the course to give students the confidence to become adept Ambassadors of Italian wine.

The VIA Certification Course provides students with a solid foundation, it enables students to build a long-term career in the wine sector.

The course entails 5 sections (4 hours in length for each session) of online lecture supported by additional warmup sessions and a special seminar on VIA systematic tasing in module 1 from 8 to 12 June.

Module 2 comprises of intensive guided tastings and deep dive tasting labs in Verona, followed by Operawine and Wine2wine participations.

There is a focus on the native grapes of Italy, moving through Italy region by region, students will get a well-rounded experience, learning about wine in combination with food and Italian culture

The agile edition will also enable our students to review the theoretical lectures and network with other candidates before the onsite module 2 in Verona,  fully preparing themselves and gaining confidence to talk about what each wine should really smell and taste like to a broader audience.

Places available: 60

Length of the course: From 8 to 12 June 2020 (online theoretical lectures – Module 1); From 19 to 24 Nov (the on-site practical session – Module 2)

Language: English

Location: Wine2digital | Viale del Lavoro, 8, Verona

Preliminary Timetable: 8 – 12 June 2020 (16:00 – 18:00, Italian time); 19 – 24 Nov 2020 (full day)

Exam day and methodology: TBD

Pinning Ceremony: 16:30, 20th Nov 2020

In collaboration with:

Registration is now open.

The selection results will be relayed privately by email on March 5, April 16, and June 5, 2020.

Registration fee: 1280 euros (VAT included).  

How to apply and register:

Click on the “Apply Now” button and fill out the online application form following the instructions. Please note that you’re required to attach:

  1. the updated CV (in PDF format)
  2. a recent photo (headshot, clear background, 5 MB maximum, JPEG format).

Applicants will receive a confirmation email upon the successful submission of the online application form. For any supplementary materials, please reply to the confirmation email directly.

If you are selected for the program, you will then have to email us the completed registration form as well as a copy of the payment receipt. Please send these items to

Applications will only be confirmed upon receipt of the completed registration form and fee. Forms and payments not received will result in the candidate’s exclusion from the course.

Required Text:

  • Italian Wine Unplugged Grape by Grape. Positive Press, 2017
  • Sangiovese Lambrusco and other vine stories, Positive Press, 2019

For further information:

Telephone: +39 045 8101447
WeChat: 10620459

Apply Now

Gallery Verona 2019

Video recap Verona 2019